Privacy Policy
Last Updated: 5th Dec 2024
1. Overview
Reverie London ("we", "our", or "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and protect your information when you visit our website www. reverielondonx.com or make a purchase from us. We also explain your rights regarding the personal data we hold and how you can exercise them.
2. Information We Collect
We collect personal information that you provide to us when you:
Make a purchase on our website
Create an account with us
Sign up for our newsletter or other marketing communications
Contact us with customer support requests
The personal data we may collect includes:
Name
Email address
Shipping and billing address
Phone number
Payment information (we do not store payment card details, but may collect billing address and other relevant information)
Order history and preferences
Any communication you send us
3. How We Use Your Information
We use your personal information for the following purposes:
To process and fulfil your orders
To manage your account and provide customer support
To send marketing emails (if you have opted in)
To improve the functionality and content of our website
To comply with legal and regulatory requirements
We will only use your personal data for the purposes outlined in this Privacy Policy unless we obtain your consent for other uses.
4. Legal Basis for Processing Your Data
Under the GDPR, we rely on the following legal bases to process your personal data:
Contractual necessity: Processing your data is necessary to fulfil the contract we have with you (e.g., processing an order).
Consent: Where you have consented to receive marketing communications or other non-essential services.
Legitimate interests: To improve our website, products, and services or to prevent fraud, provided that this is balanced against your rights and interests.
Legal obligations: To comply with legal or regulatory obligations.
5. How We Protect Your Information
We take appropriate technical and organisational measures to protect your personal data from loss, misuse, and unauthorized access. These measures include:
Using encryption (such as SSL) to protect sensitive data during transmission.
Limiting access to your information to employees or third-party partners who need it to perform their duties.
Regular security reviews to identify and address potential vulnerabilities.
6. Sharing Your Information
We may share your personal information with trusted third-party service providers who help us operate our business, including:
Payment processors (e.g., PayPal, Stripe)
Shipping and delivery companies
Marketing service providers (only if you have consented to receive marketing communications)
We ensure that these third parties comply with data protection laws and handle your data securely. We do not sell or rent your personal data to third parties for their marketing purposes.
7. Your Rights
You have the following rights regarding the personal data we hold:
Access: You can request a copy of the personal data we hold about you.
Correction: You can request that we correct any inaccurate or incomplete information.
Deletion: You can request that we delete your personal data, subject to certain legal obligations.
Restriction: You can request that we limit the processing of your personal data in certain circumstances.
Portability: You can request a copy of your personal data in a machine-readable format.
Objection: You can object to the processing of your data for marketing or profiling purposes.
Withdraw consent: If we rely on your consent to process data, you can withdraw it at any time.
To exercise any of these rights, please contact us at info@reverielondonx.com
8. Cookies
We use cookies on our website to enhance your user experience. Cookies are small data files stored on your device that help us understand how you use our website. You can manage cookie preferences through your browser settings, but please note that disabling cookies may affect your ability to use some features of our website.
For more information on our cookie usage, please see our [Cookie Policy].
9. Data Retention
We retain your personal data for as long as necessary to fulfil the purposes outlined in this Privacy Policy, including for the purposes of satisfying any legal, accounting, or reporting requirements. When your data is no longer required, we will securely delete or anonymise it.
10. International Transfers
As we are based in the UK, your personal data will primarily be processed within the UK and the European Economic Area (EEA). However, if we transfer your personal data outside of the UK/EEA, we will ensure that appropriate safeguards are in place to protect your data, such as using EU-approved standard contractual clauses.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the date of the most recent update will be indicated at the top of the policy. We encourage you to review this Privacy Policy periodically.
12. Contact Us
If you have any questions about this Privacy Policy, how we handle your personal data, or wish to exercise your data protection rights, please contact us at: info@reverielondonx.com